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Description:  By acquiring upstart AdMob, Google improves its position while admitting flaws in its original approach to mobile ads.

Source: CNNMoney – video report
 
Date: 11/10/2009

Link: http://money.cnn.com/video/technology/2009/11/10/tm_google_ad_mov.fortune/

Questions for discussion: 

  • Do you believe this acquisition by Google is a good deal, financially speaking? Explain your thinking?
  • What are the pluses and minuses for Google in this deal and their respective monetary values? 

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