Posted by & filed under Financial Planning, Management Issues.

Description: Ron Johnson, who helped turn Apple Inc. (AAPL) into a retail star with flashy big-city stores, now faces the challenge of conjuring up similar buzz around 109-year-old retailer J.C. Penney Co.


Date: 06/15/2011


Questions for discussion:

  • Why did the stock rise in value so dramatically?
  • Do you think it was justified?
  • Would you be an investor in J.C. Penney?

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