Description:   Shares of Green Mountain Coffee Roasters, maker of the popular K-Cup, have plunged after hedge fund manager David Einhorn recommended shorting it.

Source: CNNMoney.com – video report

Date: 10/21/2011

Link:  http://money.cnn.com/video/news/2011/10/21/n_bz_gmcr.cnnmoney/

Questions for discussion:

• Explain the impact David Einhorn`s position has had on Green Mountain.
• What is a “momentum“ stock?
• Where do you think the stock is headed as a result of its recent historical trend and pronouncements by Einhorn?