Description: Shares of the travel site are soaring after the company crushes earnings forecasts yet again, raising the bar for rivals Priceline and Orbitz.

Source: CNNMoney.com – video report

Date: Oct 26, 2012

Link: http://money.cnn.com/video/investing/2012/10/26/investing-expedia-priceline-orbitz.cnnmoney/

Questions for Discussions:

• Why do you suppose Expedia has performed better than other online competitors?
• How important is “brand” in this explanation?