Posted by & filed under Management Issues.

Description: Naming your startup can be one of the hardest things to do when starting a company. Each founder must agree. The domain must be available to buy. Lastly, and perhaps most importantly, investors need to like it because the first letter of startup’s name has meaningful impact on how easily the company will be able to raise money. Whatever you do, don’t pick a name that starts with the letter J. Or K. Or Q. Instead, favor names beginning with T, O and A.

Source: Fortune.com

Date: Feb 07, 2014

Link: http://finance.fortune.cnn.com/2014/02/07/using-data-to-pick-the-optimal-start-up-name/?iid=SF_F_River

Questions for Discussions:

  • Can you explain the relationships presented in this report?
  • What are the implications of this analysis for investors?

Leave a Reply

Your email address will not be published.