Posted by & filed under Financial analysis, Growth & Valuation, Management Issues, Personal Finance.

Description: With no training in art or design, in 1979 Paul Ruitenberg started a business that moved from decorating store windows to crafting interior displays for thousands of supermarkets, including Giant Foods and A&P.


Date: Mar 17, 2017


Questions for discussion:

  • Explain how this company was able to grow without much financial backing?
  • Why did it fail?
  • What is the financial message to entrepreneurs?


Leave a Reply

Your email address will not be published. Required fields are marked *