Description: For a limited time only, Happy Meals aren’t just for kids. McDonald’s teamed up with the fashion streetwear brand Cactus Plant Flea Market to release an adult meal box, complete with a classic character toy.
Source: NPR.org
Date: Sep 29, 2022
Link: https://www.npr.org/2022/09/29/1125809528/mcdonalds-adult-happy-meals-october
Questions for discussion:
- What do you think about this promotional effort?
- Do you think there is a place for defining a combination of items under a branded meal name?
- How would this affect operations and sales?
- Do you think customers would welcome a select few meal combos or would this be confusing?
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