Posted by & filed under Company Analysis, Governments & Regulators, Growth & Valuation, Management Issues, Personal Finance.

Description: First, there was greenwashing — a term referring to deceptive marketing campaigns and other performative gestures by companies to make consumers and investors believe that they are environmentally responsible. Now, there is greenhushing. And it’s also a problem.

Source: knowledge.wharton.upenn.edu

Date: Nov 09, 2022

Link: https://knowledge.wharton.upenn.edu/article/greenhushing-why-some-firms-keep-quiet-about-esg/

Questions for discussion:

  • What are the basic issues facing companies when any “cause” is part of their decision-making?
  • What does the article advise company managers facing these sorts of challenges?
  • How should managers deal with the needs and opinions of its stakeholders, in your opinion?

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