Description: At Bluebird Backcountry, you can feel the thrill of making fresh tracks without the constant fear of avalanches. And you can bring your dog.
Source: NYTimes.com
Date: Mar 10, 2023
Link: https://www.nytimes.com/2023/03/10/travel/colorado-backcountry-skiing.html
Questions for discussion:
- Summarize the approach taken to explore the concept and then establish the alternative ski experience?
- How is this a different operations, management, marketing and financial enterprise?
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