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Description: One year after its IPO, Facebook remains a highly emotional investment. “Upset,” “optimistic,” “let down,” “hopeful” and “deceived” are just a few of the words MarketWatch readers used in an informal survey to describe their experience as a Facebook shareholder who bought in at the IPO.


Date: May 17, 2013


Questions for Discussions:

  • Describe the emotional descriptors used to self-describe investors who bought Facebook’s IPO.
  • What lessons are there here for understanding the psychology of retail IPO investors?

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