Description: The bourbon bubble continues to expand, and a handful of multinationals strengthens its collective grip on the whiskey market.

Source: Fortune.com

Date: Mar 27, 2014

Link: http://features.blogs.fortune.cnn.com/2014/03/27/tennessee-whiskey/?iid=SF_F_River

Questions for discussion:

• Describe the competitive landscape in this industry.
• Is it likely to be opened up by government legislation to greater competition as happened with craft beers?
• How should investors treat the industry leaders and those interested in breaking into the industry with a craft whisky?