Posted by & filed under Company Analysis, Growth & Valuation, Industry Analysis, Management Issues.

Description: King Digital, the creator of the insanely popular Candy Crush Saga game, is going public. CNN’s Samuel Burke speaks with subway riders on how addictive the game is.

Source: CNNMoney.com – video report

Date: Mar 24, 2014

Link: http://money.cnn.com/video/technology/2014/03/24/candy-crush-ipo-kin-social-media-game-smartphone.cnnmoney/index.html 

Questions for Discussions:

  • How does Candy Crush generate revenue?
  • Do you think the company is a good investment?
  • What are the risks associated with this sort of investment?

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