Description: Despite China’s economic slowdown—due in part to weaknesses in consumption and a trade war with the US—total media ad spending will increase 14.6% in 2019.
Source: eMarketer.com
Date: Mar 28, 2019
Link: https://www.emarketer.com/content/china-digital-ad-spending-2019?ecid=NL1001
Questions for discussion:
- What does this report tell investors interested in Chinese online businesses?
- Would you be buying today?
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